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Imagine this: suddenly, your automotive business’s magnet supply is cut by 50%. What happens to your next EV programme? This isn’t far-fetched. Europe remains around 98% dependent on China for rare-earth magnets – it’s the backbone of the electric motor design industry. This means Europe’s access to vital EV powertrain materials could be just one geopolitical spat or supply chain hiccup away from serious disruption. New capacity is emerging (like Neo Performance Materials’ Estonia plant) and the EU’s Critical Raw Materials Act is pushing for diversification. But supply security is still a big concern. So, what’s next for car makers? At Monumo, we see OEMs taking two distinct paths: 🚀 The magnet-free leap – automakers moving fully to EESM or wound-rotor designs (like BMW Group and Renault) 🏎️ The magnet-lean sprint – car makers optimising designs to cut rare-earth use while maintaining performance (the Nissan Motor Corporation Ariya is a great example) So, how – or is – your auto business preparing for magnet supply chain disruption? And if you had to choose today, are you betting on magnet-free, magnet-lean, or something else entirely? Let us know 👇 #ElectricMotorDesign #EVPowertrain #RareEarthMagnetReduction

Is #deeptech and #AI going to revolutionise EV powertrain engineering?  Actually, it already is and creating amazing results...